

Where Creativity Meets Science.
We Help Businesses Shape Brand Perception Through Design, Strategy & Content Creation.
A Creative Lab For Visionary Business Owners..
We don’t just help your brand to look good, we help you to think differently about how your brand connects with it’s customers.
We help creative brands shape perception and spark connection with their customers.
Every brand has it’s own unique formula, a mix of purpose, personality and presence. We call it, your Brand DNA.
Your Brand is made up of three elements. Strategy, Identity & Communication. When you get those three working together, that’s when the magic happens, your brand starts clicking, your message feels clear, and you start to make your mark in the industry.

COMMUNICATION
STRATEGY
IDENTITY
The brand DNA Helix

Let's Work Together!
We Help Businesses Shape Brand Perception Through Design, Strategy & Content Creation. So whether you're looking for a new logo, or fresh content for the grid, we can formulate something impactfull together.




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Meet Your Brandologist
Hi, I'm Alannis, your new lab partner. I founded The Brandology Lab in 2023 after noticing that most businesses we're prioritising delivering excellent services but neglecting their brand perception. As a result, these businesses we're falling behind their competitors who have stronger brands, even when they offer better services.
With a background in corporate events, design, and photography, I understand that perception is crucial. Whether selling an experience, product, or service, how you present yourself can make or break your connection with your audience, and ultimately drive sales.
I help small businesses by intentionally shaping their brand through strategy, design, and content, helping them reflect their true value. I believe every brand has its unique formula—Brand DNA—where purpose, personality, and presence come together to craft a brand that's impactful and memorable.
I’m here to help brands develop that formula, so they can continue to show up confidently and consistently.